At Ribbit, we believe that your insights and needs are essential for creating a great product and a smooth process. That's why we involve you in every step of the journey.

We handle the entire process from concept to final result, including everything from research, concepts, art direction, copywriting, design, storyboarding, animation, music, and sound effects.

Process Chapter

1

Onboarding

Before we dive deep into the process of creating. We are curious to know you. It’s crucial for our creative process, to understand your brand. And learn to be a part of your processes. Once we are well acquainted with all the need to know about you, your needs and goals we can start the first step in the process. At this stage we define the scope of the project, a clear brief and a precise production plan. So together we can create the best content that resonates with your values and message.

Process Chapter

2

Research

The research phase in an animation process is crucial for building the foundation of a project. This stage involves gathering and analyzing information to shape the visual style, storyline, characters, and setting of the animation.

Process Chapter

3

Concept

Here the creative vision takes shape. Through the curious nature of Ribbit, where we explore all kinds of different directions. During this stage, the research, brand analysis and initial ideas are developed into a structured concept, setting the foundation for the animation’s story, style, and overall mood. By the end we develop styleframes, art direction and the overall tone of voice. This acts as a solid blueprint that will guide the production stages, including storyboarding, script, design, animation, music and sound design.

Process Chapter

4

Design

Scenes are designed and presented as a visual storyboard, allowing us to align on the ideas. We include detailed descriptions of the movement and audio to bring the vision to life. A project manager, who is also a motion design specialist, is assigned to help the process run efficiently.

Process Chapter

5

Production

Throughout the production process we create an animatic to assess the overall timing and pace. This process is seamlessly carried over into animating the storyboard assets, and the design. We bring them to life, creating compelling animations that connect with your audience. Each scene is animated with thoughtful transitions, complemented by additional movement and subtle details to enhance the overall impact. We complete the animation with carefully selected music and sound effects.

Process Chapter

6

Delivery

We prepare and deliver the final assets. The assets undergoes a thorough quality check to ensure it meets technical and artistic standards. To wrap up, we like to setup a project debrief gathering feedback. Because we are always curious to improve and learn how it performs. The insights will be implemented to improve our future process.

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know each other

Script & References

Technical

Deadline & Format

Voiceover & Music

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